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Fisher Lane

Fisher Lane is a leading provider of mobility equipment, offering a wide range of products to meet the specific needs of its customers. Fisher Lane is dedicated to providing its clients the best possible service and care, helping them achieve their independence and quality of life.

Discipline Digital Marketing

Sector Mobility Products

www.fisherlane.com.au

286% increase in new enquiries

Fisher Lane
Fisher Lane

Goals

Having experienced great success offline through unparalleled service and care, Fisher Lane turned to Splashbox to design a strategy that would see their offline success mirrored online.

The goal was to take their limited existing digital presence and reposition the digital brand as an industry leader through smart digital strategies and execution. The key objectives were to grow their online presence through brand awareness, website traffic and generate more foot traffic to their stores. Through our comprehensive digital strategy, we continue to achieve remarkable results for Fisher Lane, helping them to establish themselves as a leading brand in the mobility sector.

Results

170%increase in overall website traffic
122%increase in organic website traffic
69%reductions in cost per lead from paid ads
110%increase in social engagement
Fisher Lane

Our Solution

In order to stay ahead of the competition, it was essential to create a digital marketing strategy with an omnichannel approach to leverage multiple touchpoints. By targeting existing and potential customers across multiple channels, we've been able to reach a wider audience and generate more interest in Fisher Lane's products and services. By aligning the marketing plan with a refined brand position and communication strategy, we've been able to create content that is consistent with Fisher Lane's brand identity and resonates with their target audience. The results are incredible. We have been able to generate huge increases in website traffic and have seen more people in stores than ever before.

Brand awareness and showcasing the amazing people behind the brand remains a vital part of the campaign and continues to shine through far-reaching and engaging content curated and created to connect with customers and health professionals.

Are you ready to become the next big success story?

Book in a free consultation with a senior strategist.

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